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Work that matters.

Creative work should move the numbers a board cares about: sales, share, demand, and value. Here’s what ours has done:

King Arthur Baking, Keep Rising

King Arthur Baking: Keep Rising

A creative platform that celebrates the essence of the King Arthur brand and drives differentiation in a low interest category.

From #2 to #1 flour brand in the US. Doubled sales.
Wizz Air, Locos for Low Cost

Wizz Air: Locos for Low Cost

With a distinctly Spanish flavour, WIZZ’s first fully AI campaign was built on a real human insight and human crafted script.

+11.4% demand, year on year.
M&S Food, Magic Really Does Sell

M&S Food: Magic Really Does Sell

Our script provided the creative fuel that allowed M&S’s inhouse team to reunite French & Saunders to bring back the joy of Christmas.

+10.2% sales.
loveholidays, At Your Fingertips

loveholidays: At Your Fingertips

From performance to brand, without losing demand.

+72% consideration, –42% cost per click, + a million people to their ATOL licence.
Rowse Honey, The Squeeze That Protects the Bees

Rowse Honey: The Squeeze That Protects the Bees

Purpose led is ok if it’s real. We moved beyond ‘share of toast’ and gave shoppers bee welfare as a reason to choose Rowse.

+24% new customers.
Brompton, Life Unfolded

Brompton: Life Unfolded

For 50 years it’s been that funny little folding bike. But actually the real life affirming stuff happens when you unfold it. Welcome to the fold.

50th anniversary film.
Snowfox Group, One Platform to Grow

Snowfox Group: One Platform to Grow

Four sushi brands unified under one strategic platform.

$621m acquisition by Zensho.
KitKat, F1 Ident

KitKat: F1 Ident

Handpicked production power for Formula 1 launch film.

Watch the film
Nestlé SMA, Go With Your Gut

Nestlé SMA: Go With Your Gut

Building trust long before parents choose formula.

2x Baby Club sign-ups.
TUI, Skip To The Good Bit

TUI: Skip To The Good Bit

A global brand platform that lets travellers start enjoying their holiday long before they leave home.

9 markets globally.

The numbers

2,315Lions, Pencils, and EffiesWon by the talent in The GuildCannes LionsD&ADEffie Awards
+100%Sales upliftKing Arthur BakingKeep Rising took King Arthur to the #1 flour brand in the US and added 3.4m new households.See the case study+10.2%SalesM&S FoodThe Christmas idea that reunited Dawn French and Jennifer Saunders, made with M&S Food’s in-house team.See the case study+11.4%Demand, year on yearWizz AirThe airline’s first fully AI powered campaign: 17 broadcast ready assets in three weeks.See the case study+72%ConsiderationloveholidaysFrom performance to brand: +15pts awareness and demand that needed 1m people added to their ATOL licence.See the case study$621mAcquisition by ZenshoSnowfox GroupOur platform unified Snowfox Group’s four sushi brands and contributed to its $621m acquisition by Zensho.See the case study

Brands we’ve made work for

Let’s make work that matters.

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