Locos for Low Cost
Wizz Air’s first fully AI powered campaign, created through our partnership with Monks, delivered 17 broadcast ready assets in three weeks. A human idea scaled by AI. A new model for airlines needing fast, high impact campaigns.
+11.4%Increase in demand, year on year
- 17 TV, OOH, and social assets
- Delivered in three weeks
“Locos is about letting go, embracing spontaneity, and leaning into life’s fun side. Because low cost isn’t only about saving money, it’s about having the freedom to do more and live bigger. Wizz Air has, from its inception, been a digital-first company, so it makes sense that we would be at the leading edge of using new technology in all areas of our business. So making an all AI ad just makes sense.”
Silvia Mosquera GonzálezCommercial Officer Central, Wizz Air
Let’s make work that matters.
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