In-house creative
Boost your in-house team with freshness and firepower, on demand or embedded. We put award winning creative directors, strategists, and designers alongside your team within days, to crack briefs, develop campaigns, and strengthen design, so your team earns its place as a strategic partner.
Trusted by
Our experience
Many in-house teams carry a negative trust equity with the business they’ve served for years. Fresh senior talent changes that conversation.
Through our plug and play services built for in-house agencies, we add creative direction, strategy, and design capacity exactly where you need it, for a single brief or as ongoing support. We can also give you strategy on demand over WhatsApp.
M&S Food’s Christmas campaign was made with M&S Food’s in-house team, and SMA Baby Club with Nestlé’s Content Studio.
- +10.2%SalesM&S Food
- 2xBaby Club sign-upsNestlé SMA
- 600+Creatives, strategists, and producersThe Guild
How we work
- 01
Diagnose
Where your team needs support, and why.
- 02
Match
Senior talent handpicked from The Guild.
- 03
Embed
Working alongside your team, in your tools.
- 04
Elevate
Stronger work, and a stronger in-house reputation.
What’s included
- Creative directionAward winning creative directors for a brief or an ongoing role.
- Strategic projectsSenior strategy for the briefs that matter most.
- Design projectsExtra design capacity, crafted to your brand system.
- Creative mentoringBuilding your team’s skills and confidence.
- Ongoing creative supportAlways on creative capacity, as and when you need it.
- Production excellenceProduction expertise to raise the craft of every piece.
Work
What clients say
“I can now assemble a team through The Liberty Guild within a few days that has more Cannes Lions and D&AD Pencils within it than all of our agency accounts put together.”
Thinking
The agency modelCan Agencies Pick Up More Business With A Changed Approach To Procurement Teams?Freedom Works, December 2021
The agency modelOpinion: Why Procurement Should Be Looking For Agencies With Distributed WorkforcesFreedom Works, November 2023
Talent and workFrom “negative trust equity” to strategic partnerFreedom Works, February 2026
Let’s make work that matters.
How can we help?
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