Digital and social creative
Most brand work is still made for TV and cut down for social. We start with the feed. Platform native ideas, always on content, and social campaigns made by creatives who live on these platforms, built to earn attention, not interrupt it.
Trusted by
Our experience
On social, you have a second to earn the next three. This needs ideas made for the platform, not adapted to it.
We create for how people actually use each platform: the formats, the sound, the pace, and the culture, with social native creators and AI artists alongside traditional creatives.
It’s how we helped loveholidays turn performance marketing into brand building, with +72% consideration and a 42% lower cost per click.
- +72%Considerationloveholidays
- –42%Cost per clickloveholidays
- +15ptsAwarenessloveholidays
How we work
- 01
Listen
What your audience watches, shares, and talks about.
- 02
Create
Platform native ideas and formats.
- 03
Produce
Content at the speed and volume social needs.
- 04
Optimise
Test, learn, and scale what performs.
Related services
Work
loveholidays: At Your Fingertips
From performance to brand, without losing demand.
+72% consideration, –42% cost per click, + a million people to their ATOL licence.
Wizz Air: Locos for Low Cost
With a distinctly Spanish flavour, WIZZ’s first fully AI campaign was built on a real human insight and human crafted script.
+11.4% demand, year on year.
What clients say
“What’s great about their [Freedom Works] offering is the global reach of their network. The ability to tap into creatives and strategists from across the globe whilst still having the expert support of a centrally managed account team gives us the best of both worlds.”
Thinking
Culture and advertisingThe ‘All New Queue’. The Fastest Growing New Media ChannelFreedom Works, July 2020
The agency modelShortlisted: Marketing Week MastersFreedom Works, August 2021
AI and creativityBeach Reads (6) - Free Ain’t Cheap: The Heist to Steal Back Brand Value.Freedom Works, August 2025
Let’s make work that matters.
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